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What Brands Can Learn From an IPA Effectiveness Gold Winner

What Brands Can Learn From an IPA Effectiveness Gold Winner

12/04/2017 12/04/2017

Stoptober is Public Health England’s long running, mass participation quit...

Download

MEC at AdWeek Europe 2017

MEC at AdWeek Europe 2017

30/03/2017 30/03/2017

 MEC’s activity at AdWeek Europe 2017 was focused on challenging people in the industry to ‘brave your bias’.

Download

The Age Debate

The Age Debate

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Spotlight on Ecommerce

Spotlight on Ecommerce

20/07/2015 20/07/2015

With ecommerce sales set to hit $1.7 trillion in 2015, there is the rapid realization that it is as important to FMCG as it is to...

Download

 
 
MEC’s Head of Mobile Jide Sobo selected to join the UK MMA Board
01/07/2014

MEC’s Head of Mobile, Jide Sobo has been chosen to join the UK Board of Directors for Mobile Marketing Association (MMA), the leading global trade association for the mobile industry.

The board is drawn from the marketer, agency, media owner, tech enabler, research and Telco communities representing mobile interests within the UK. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement.

Jide will serve a one-year term with immediate effect.

Commenting on the appointment, Jide said “I am delighted to be chosen to join the MMA’s UK Board of Directors. The appointment highlights MEC’s continued commitment in providing first-class mobile solutions to our clients. I look forward to joining other leaders within the industry as we look to better understand and maximise the value of mobile marketing over the coming year.” 

MEC’s Head of Mobile Jide Sobo selected to join the UK MMA Board
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